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Buy cheap, Buy twice when it comes to Adtech
Disintermediation is a hot topic right now. Since coming to the US I have witnessed and been shocked by the extent of it on this side of the Atlantic, far more so than in Europe. It is a trend...
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Ryder Cup of programmatic – my review of US vs Europe programmatic
First published in The Drum – click here Back in 2010 when I started the European arm of VivaKi’s Audience On Demand, I had to turn to the US for everything. Half the companies I dealt with at the time...
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Beet.tv interview on Publicis/Adobe AlwaysOn partnership
Talking at Dmexco about the Publicis and Adobe partnership and AlwaysOn. I probably should not have thrown some peanuts into my mouth just before. That aside I covered the DMP discussion and our...
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Cut the jargon? Cut the crap!
I am sorry Bloomberg I don’t agree with your cut the jargon campaign. Cut the crap, you just cant be bothered to learn something new. I know I will get pelted with rotten tomatoes and urine but I am...
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